Understanding Risk and Reward

Why does a drug company have very high returns? Because developing a new drug is a high-risk venture. A drug must work consistently, have...

The Good Idea Trap™ Explained

Growing up, we always thought that if we came up with one good idea we would be rich. The American Dream. But a "good idea" is not good...

Rule #1 Know Your Costs

Understanding Direct and Indirect Costs is Key to Any Decision Making Process In order to make effective resource allocation decisions,...

Make Your Investors Money Count

Money Raised Must Used to Create Value Before investors commit funds to your company, they'll want to know how their hard-earned money...

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