Rule #1 Know Your Costs
- Kevin McDonnell
- Mar 13, 2019
- 2 min read
Updated: Aug 9
Understanding Direct and Indirect Costs: The Key to Smart Decision-Making
To make informed and effective resource allocation decisions, organizations must have a clear understanding of their costs. On a personal level, this concept is easy to grasp. For example, when you buy a car, the price is straightforward: $30,000 plus tax.
But for organizations, costs aren’t just about the purchase price. Costs are a complex mix of direct and indirect expenses. To get a full picture, it's important to realize that the cost of delivering any product or service goes beyond the initial purchase.
Direct vs. Indirect Costs
Let’s take a simple example: a restaurant. Suppose a dish, like Penne Alfredo, is priced at $30 on the menu. The cost of delivering that meal involves multiple layers:
Direct Costs: These are the immediate costs tied to producing the dish. This includes the ingredients and the labor required to prepare the dish. For instance, if the cooks are paid hourly, you calculate the time taken to prepare the meal and multiply it by their hourly rate.
Indirect Costs: These are the hidden costs that contribute to delivering the meal but aren't as straightforward to calculate. Examples of indirect costs include:
Waitstaff and Bus Staff Time: The time spent by servers and bus staff on that particular meal.
Utensils and Plates: The cost of utensils and plates is factored in, based on their lifespan and usage.
Rent: The rent for the restaurant space, allocated by the number of meals served.
Cash Register System: The cost of the system, divided by the number of meals served.
Ingredient Spoilage: For every $100 worth of ingredients, a portion might go bad before being used, raising the cost of ingredients by 10% or more.
Utilities: Electricity, gas, water, and waste management costs, distributed across the meals served.
Restaurant Management Salaries: Managers’ salaries, allocated across the meals prepared during the month.
Allocating Indirect Costs: An Art, Not a Science
Allocating indirect costs to a product or service can be tricky. It’s not as straightforward as dividing total expenses by the number of meals served. There’s an element of judgment involved. For example, you could allocate rent based on meals served, revenue, or even square footage. The key here is utilization: the more efficiently you use your resources (like kitchen space, staff time, etc.), the lower your indirect costs per unit. We’ll dive deeper into utilization in a future post, but it’s important to know that better utilization helps you distribute costs more effectively.
Why Understanding Costs Matters
Knowing your costs—both direct and indirect—is fundamental to making informed decisions about resource allocation. If you don't have a clear understanding of what your costs are, how can you properly allocate your resources, improve efficiency, or even set pricing strategies?
In upcoming posts, we’ll explore cost management in more detail and cover how to improve cost efficiency across different functions. For now, remember this key point: understanding costs is the first step in ensuring that your resources are being utilized effectively and strategically.
If you don’t know your costs, how can you know what you're allocating?







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